The Gotham Pulp Collectors Club (August 2026)
The Gotham Pulp Collectors Club at the Mulberry Street Branch NYPL
News
Brazilian activewear brand joins the mix
Ganni brings Scandinavian fashion to a brick & mortar space on Mercer Street
New accelerator space aims to put NYC on the map as a cybertech innovator
You & Mr Jones is a marketing technology group bringing brandtech to SoHo Broadway
Israeli e-commerce business Adika has opened a pop-up location here in SoHo Broadway.
This holiday season, children’s clothing retailer Janie and Jack have opened a pop-up here in Banana Republic in SoHo Broadway.
The Museum of Ice Cream is opening on SoHo Broadway December 14.
An UGG pop-up has come to SoHo Broadway!
T.J. Maxx opens location in the neighborhood.
At the end of August, Japanese lifestyle brand MUJI opened up a pop-up gallery right here on Broadway.
An experiential installation inspired by ice cream is coming to Broadway.
A new pop-up experience is coming to SoHo, one set to delight, spark curiosity, and get messy.
Outdoor sports apparel giant The North Face has moved to a larger
location in SoHo as part of a new global retail strategy
A Friends pop-up is opening in SoHo to celebrate the sitcom’s 25th anniversary
Think Coffee has opened their 11th location in NYC this month at 471 Broadway, between Grand and Broome Streets.
Canadian backpack brand Herschel Supply Co. has opened an exciting new pop-up right here in SoHo.
Matthew Morowitz joined the SoHo Broadway Initiative as our summer Community Engagement & Planning Intern in June 2019.
Buscemi, a luxury footwear and accessories brand for men has set up shop on Mercer Street in SoHo Broadway after relocating from its prior location on Wooster Street.
Fabletics, a digitally-native brand which specializes in activewear, has opened a physical location in SoHo Broadway, one of 28 retail locations in the U.S. Co-founded by Kate Hudson in 2013, the company has become known for its membership-based business model, in which Fabletics VIP members receive hand-picked outfits each month.
Naked & Famous Denim, a Canadian brand which specializes in rare Japanese raw denim, has set up shop in SoHo Broadway.
Urban Necessities, which hails from Las Vegas, is a trendy resale sneaker store that sells special-edition sneakers. An exciting new pop-up shop opened inside American Eagle Outfitters’ SoHo Broadway store on March 9.
LifeLabs Learning specializes in leadership training. Learn more about their Open Enrollment workshops and receive $50 off with a special promotional code for SoHo Broadway.
Urban Umbrella transforms construction riddled sidewalks into safe, welcoming pedestrian corridors, while giving building owners and developers an aesthetically pleasing option.
Meet the newest member of SoHo Broadway Initiative’s team, Brandon Zwagerman.
With the move to 520 Broadway, lululemon SoHo is able to bring their teams together for four stories of technical product, innovative designs, and community connection.
