Organization: Adika Pop-Up
Date Opened: October 16, 2019
Address: 508 Broadway, New York, NY 10012
Hours of Operation: Thurs.-Tues.: 10AM – 9PM; Wed.: 10:30AM – 9:09PM
Israeli e-commerce business Adika has opened a pop-up location here in SoHo Broadway. The shop, which opened up in October, will be here in SoHo Broadway for 3 months but might become a permanent addition to the neighborhood if it proves popular. Catering to Generation Z, Adika describes themselves as the “sexy sister of Brandy Melville” (another shop that can be found here in SoHo Broadway). Founded in 2012, Adika’s fast fashion process is in-house, with new products developed within 10 days and on the website or sales floor for the next 4 weeks.
Adika’s SoHo store has a pink color-scheme and for these next 3 months is offering customers 30% off their purchases if they go to the website and put in their emails. With the holidays just around the corner, we here at SoHo Broadway want to wish Adika a belated welcome to the neighborhood and encourage people to check out this amazing deal!