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Herschel Supply Co. Opens Flagship Store on Broadway

SoHo Broadway Retail: Popular brand blends Pacific Northwest roots with urban aesthetics

Organization: Herschel Supply Co.

Date Opened: August 12, 2023

Address: 543 Broadway

Hours of Operation: Monday – Saturday: 11am – 8pm, Sunday: 11am – 7pm

Social Media: Website | Instagram | Facebook | Twitter TikTok

In August, Herschel Supply Co. opened its new flagship store at 543 Broadway. We are thrilled to welcome the renowned lifestyle and travel accessories brand to the SoHo Broadway corridor and wish them success in our district. We had the opportunity to chat with their team to learn about what makes their business unique:

What does your organization do? What industry are you in?

Herschel Supply is a lifestyle and travel accessories brand based in Vancouver, Canada. Designed with timeless form and intuitive function, Herschel makes quality products for a lifetime of better journeys. 

What brought you/your organization to SoHo?

New York City is an epicenter for the brand. SoHo is one of the most vibrant shopping destinations in the city, bringing together locals and travelers alike. “Opening a store in SoHo is a testament to Herschel’s growth and our commitment to sharing our vision with the world. It’s an achievement that stands tall in our brand’s timeline.”—Lyndon Cormack, Co-Founder & Managing Director.

What sets your organization apart from the rest?

Since launching in 2009, Herschel Supply has solidified itself as a leader in the bag category and has continued to build upon its success through unique storytelling, category expansions and one-of-a-kind collaborations. Their commitment to timeless, quality pieces is backed by their signature warranty for wherever you’re going next. 

Is there a promotion that you would like to offer readers or members of the SoHo Broadway community?

We are offering 15% off to Soho Broadway Community.  


Photo: Ori Harpaz

The SoHo Broadway Initiative is thrilled to welcome Herschel Supply Co. to the SoHo Broadway corridor, and we wish them great success here .

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