Are you All In? The SoHo Broadway Initiative is pleased to announce our Winter/Spring 2021 Streetlight Banner Program, a unique opportunity to support our SoHo Broadway community as we reopen and recover from the impacts of the pandemic.
The Initiative is seeking sponsors for a new banner series in conjunction with the All In NYC campaign to celebrate SoHo and encourage a positive message for the reopening and recovery of the district for 2021. All In NYC is a citywide campaign by NYC & Company designed to highlight New York’s resilience, restore confidence and optimism in NYC, and strengthen commitment from individuals, talent, and business.
In addition to displaying your business/organization’s logo and All In SoHo branding, each banner will also incorporate an image of local street art from the SoHo Renaissance Factory, a collective of five artists who are among the dozens who have painted on boarded storefronts in SoHo since June. Banners will be posted on streetlights around the district to celebrate the artists’ work and the spirit of our district.
The Winter/Spring 2021 banner sponsorship catalog (linked here) presents more information on this opportunity, with a goal to engage a broad range of sponsors who call SoHo Broadway home.
We are looking to finalize our sponsorship commitments as soon as possible to have the banners installed in January.