hello82 Brings K-Pop Energy to SoHo

SoHo Broadway Retail: K-pop fans rejoice as new fan space and shop opens on Broadway

Organization: hello82

Date Opened: January 24, 2026

Address: 427 Broadway

Hours of Operation: Monday-Thursday: 12 p.m. to 7 p.m. | Friday-Sunday 11 a.m. to 7 p.m.

Connect: Website

hello 82 has brought the globally thriving K-pop community to SoHo. With locations in LA, Atlanta, and San Diego, now New York fans have a permanent space to celebrate their love for all things K-pop. The unique space offers events, meet and greets, and exclusive K-pop merch, and is first and foremost a gathering space for fans.