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Retailers: Ready for Spring?

SoHo Broadway Retail: Prepare now for a successful and safe season

As we transition into spring, the Initiative is looking forward to warmer weather, hoping to see continued declining COVID-19 cases, and expecting an uptick in shoppers in the SoHo Broadway corridor.

We have been encouraged by the safe, confidence instilling operating protocols we have seen across the district over the past several months and are here to support the efforts of our retail community in this challenging time with the following resources:

Guide to Reopening Retail on SoHo Broadway document outlining operational best practices during the pandemic.

Retailers may contact us for free masks, sanitizer, and signage. In addition, look for us visiting door-to-door with these items in the district soon!

Let us know how else the Initiative can support you as a retailer; we wish you all a fantastic spring shopping season!

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