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We are SoHo Broadway.

Announcements
Close up of orange flower in a SoHo planter

Spring Has Sprung on Broadway

SoHo Broadway District: New plantings welcome spring in SoHo

We Are SoHo Broadway Banner with Vornado Sponsorship Logo

Reserve Streetlight Banner Sponsorships Today

SoHo Broadway District: Contact us now about custom banner campaigns for late 2026!

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News
SoHo NYC Retail Roundup

New Businesses Spring Into SoHo

SoHo Broadway Retail: Three Recently Opened Stores to Explore this May

Artists’ Day: Exploring Past SoHo Celebrations

SoHo Broadway History: How Festivals Transformed SoHo's Streets

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Upcoming Events
DOUGLAS DUNN + DANCERS PRESENTS H E S P E R I D E S

Hesperides, a New Dance by Douglas Dunn on 4/30

Apr 30

Thu, 8:00 PM

DOUGLAS DUNN + DANCERS PRESENTS H E S P E R I D E S

Hesperides, a New Dance by Douglas Dunn on 5/01

May 1

Fri, 8:00 PM

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About Us

We are a neighborhood improvement district.

We serve those who live and work here in SoHo Broadway Corridor. Our mission is to improve the neighborhood and foster a unique, vibrant, mixed-use district. We are a group of residents old and new, as well as professionals who work here in the district. Our Corridor encompasses both sides of Broadway, from East Houston to Canal Street.

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Connect With Us Soho Broadway.

We send monthly newsletters and helpful email updates for residents, office workers, businesses, property owners and managers and other members of the SoHo Broadway community.